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Charity Bank launches campaign to encourage savers to move to ethical providers

Leading ethical bank, Charity Bank, has launched a campaign to encourage charities, businesses and individuals to move some of their savings or reserves to an ethical provider.

The Follow the Money campaign is supported by NCVO, NAVCA, Social Enterprise UK, Social Enterprise Mark CIC, Locality, Responsible Finance, Big Society Capital, Barrow Cadbury Trust, ShareAction, CAN, Clinks, the Finance Innovation Lab, Good With Money, The Ethical Company Organisation and Ethical Consumer.

The campaign, launched a decade after the global financial crisis, will see 38 of the charities and social enterprises supported by Charity Bank loans open their doors to showcase how money saved with an ethical provider can have a positive impact on society.

It comes as research*, published by Charity Bank, revealed that 7 in 10 people agree that charities should invest their savings and investments ethically. And more than half (57%) said they prefer to buy from businesses that act ethically.

Charity Bank is now calling on charities, businesses and individuals to question how their savings are currently used. It’s asking them to consider whether that money could go beyond simply earning a fair return and be channelled into the social sector to help make a positive contribution on society.

Follow the Money, now in its 10th year, takes Charity Bank savers to see for themselves how their money is being used to support charities and social enterprises. This year’s 38-stop tour, corresponds with Good Money Week 29 September – 5 October.

Keep up to date with the Follow the Money tour and support the campaign.